Due to the GDPR constraints the current implementation in oneMarketing only supports tracking from the next page load after the user accepts the cookie consent. As a result, the first page load is usually lost. As you can see in the use case section below, this is a challenge because in the first page load also important information such as the referrer, i.e. marketing channel, is tracked.
ECS team implements first page hit tracking for you to overcome the tracking loss of the first page hit. If you want to have first page hit tracking to be implemented, reach out to the ECS team. The contact details can be found below on this page.
