Adobe Target is a very powerful tool for doing onsite personalization, exerience targeting and testing(A/B and MVT) which provides the flexibility of providing better experience in below channels.
Compatible channel list
Website Optimization
Single Page Application Optimization
Mobile Optimizations
On-device Decisions
Server-side Optimization
Email Optimization
Visual Preview
Batch Prefetch for the better performance
In case you are interested in the implementation please reach out to us so we can discuss the next steps how we can support you to improve your business
Know more about our Use Cases
Category Affinity
Read and understand the interest of the end-user in any categories on your web site, and will then use this information for personalization or testing or targeting
Target customers according to both macro- and micro-location by delivering content relevant to their general as well as specific location, all in real time.
Compares combinations of offers in elements on a page to determine which combination performs the best for a specific audience, and identifies which element most impacts the activity’s success.
Device dependent targeting allows you to gather information about your targeted customer such as their email engagement, offline purchases at retail stores, online browser searches, where they live, demographic data, etc
Cutomize landing pages based on the marketing channel the visitor comes from, such as google campaign, linkedIn campaign, referral link, email campaign or display campaign.
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